VIA IndustryWeek : Dont Forget Your Customer. To continue the ideas touched upon yesterday, I found another article that relates to the concept of creating excellent customer experiences. Again: in the saturated ESL industry of Mexico City – developing an exceptional customer experience will be vital to gaining new clients and surviving the economic downturn....
User Experience and satisfaction are vital indicators of success for a business, and in a saturated market, service and experience become strategic to gaining new clients and keeping old ones. Just read Becoming a Customer Experience-Driven Business by Peter Merholz at HarvardBusiness.org, and started thinking about the importance of becoming aware of my company’s touch...