February, 2009 // Posts published in February, 2009
Continuing the Conversation: Customer Experience
VIA IndustryWeek : Dont Forget Your Customer. To continue the ideas touched upon yesterday, I found another article that relates to the concept of creating excellent customer experiences. Again: in the saturated ESL industry of Mexico City – developing an exceptional customer experience will be vital to gaining new clients and surviving the economic downturn. ...
Thinking about Customer Experience
User Experience and satisfaction are vital indicators of success for a business, and in a saturated market, service and experience become strategic to gaining new clients and keeping old ones. Just read Becoming a Customer Experience-Driven Business by Peter Merholz at HarvardBusiness.org, and started thinking about the importance of becoming aware of my company’s touch ...
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